CNET Channel's Product Data Powers Dell's Web sites in Europe

Wed, 03/24/2004

The contract covers 13 European countries; UK, France, Spain, Italy, Germany, Austria, Switzerland, Sweden, Norway, Denmark, Finland, Netherlands and Belgium. Dell is undertaking a phased rollout of DataSource, which will be completed by the end of the third quarter this year.

"DataSource will allow us to drive efficiencies within Dell's European operations by streamlining our data collection and aggregation," said Patrick Mayo, E-Commerce Manager for Software & Peripherals, Dell EMEA.

CNET Channel's technology product information solution will power Dell's websites with comprehensive product data, allowing faster and smoother decision making process for Dell's customers, which ultimately will generate more traffic and increase sales.

Jean-Francois Guyomar, senior vice president of worldwide sales at CNET Channel, explains "Dell's shipping figures in Europe and their customer satisfaction rating are impressive. To maintain such a record means keeping ahead of the curve. I am delighted that Dell has chosen CNET Channel to play a part in this objective."

Mr. Guyomar adds "Any customer wants to achieve success at a good price, and Dell's business is a true margin focused business. What we have found is that our customers are willing to invest in our DataSource solution because of the demonstrable benefits that the solution offers. Dell really understands how to leverage our data across their pan-European deployment."

About CNET Channel
CNET Channel (, a division of CNET Networks, is the world's leading independent source of product information, supporting both online catalogs and traditional sales processes with detailed content on over 3.2 million technology products worldwide. Over 2,100 high technology manufacturers and channel businesses in 35 national markets depend on CNET Channel to deliver world-class content solutions that maximize their sales effectiveness and minimize the cost and complexity of providing accurate and useful product information. Customers include Best Buy, CDW, CompUSA, Dell, HP, Insight, OfficeMax, Sony, Tech Data, Zones and many more.

About CNET Networks, Inc.
CNET Networks, Inc. (Nasdaq: CNET, is an interactive media company that builds brands for people and the things they are passionate about, such as gaming, music, entertainment, technology, business, food, and parenting. The Company's leading brands include CNET, GameSpot,,, CHOW, ZDNet and TechRepublic. Founded in 1992, CNET Networks has a strong presence in the US, Asia, and Europe.

About Dell
Dell Inc. (NASDAQ: DELL) is a premier provider of products and services required for customers worldwide to build their information-technology and Internet infrastructures. Company revenue for the past year totaled $41.4 billion. Dell, through its direct business model, designs, manufactures and customises products and services to customer requirements, and offers an extensive selection of software and peripherals. Information on Dell and its products can be obtained at

CNET Channel Contact:
Scott Danish - Vice President, Global Marketing
Phone: +1.415.344.2722
Mobile: +1.415.254.0500