Do you offer clear answers to your customers’ most common questions right on the product page? Sometimes, brands create compelling content that covers
all the product’s features and functionality, and customers can still overlook the key benefits that are most relevant to them.
What’s the best way to address this?
Product Q&A on your product pages.
Product Q&A is a newly launched feature within the Inline Content Builder that allows you to easily build a collapsible, accordion-style question and
answer section right on the product page.
Use Q&A to:
- Address product related FAQs
- Educate your customers on commonly misunderstood or overlooked features
- Establish trust and improve customer service
- Save time and money by reducing the return rate of your products
You can even add images, videos, and other rich content to your answers, making them even more compelling.
Update existing product pages, or add the Q&A section section to new product pages, by logging into the CNET Portal and the Inline Content Builder.